Russians have already got used to buying products online. On March 17 this year, Russian President Vladimir Putin signed Decree No. 187 that allows pharmacies to sell over-the-counter drugs online. The trend is at the initial stage, but those who are first to set up online sales will skim the cream off the market.
Over-the-counter drugs sold online
The early bird catches the worm. This principle is more relevant in online sales than anywhere else. The Online Pharmacy solution developed by the VEPAY processing company will help you easily and seamlessly integrate the payment system into your website.
The integration takes up to three days. The personal account allows you to generate and download in-depth cash flow reports and and other statistical data, which facilitates the management of a pharmacy or a whole chain. It should be noted that additional staff training is not required. Whenever necessary, you can contact our help desk available 24/7. We can also offer a one-hour webinar to train you to use the solution.
How to integrate?
The process of interaction with VEPAY is simple and effective. First, you should submit an application for integration of the VEPAY system and receive a confirmation that the processing company is ready to start technical works.
Then it’s time to contact the processing company’s technical staff, which is necessary to specify your goals and select an optimal solution. The next step is ‘commissioning’ and using the solution in the testing environment.
Customers pay for over-the-counter drugs via the pharmacy’s website or mobile app. The diversity and convenience of online payment solutions offered by VEPAY help pharmacies to increase sales and retain and enhance customer loyalty. The easiest one is a payment widget on the pharmacy’s website: it enables instantaneous payments without switching to a special payment gateway, which makes it easier for a customer to pay. More than 10 payment methods guarantee that customers will find this solution convenient. The widget is designed to match the website colours to maintain the brand consistency.
Other features offered by the VEPAY solution include:
- The issuing bank and the payment system (VISA, MasterCard or MIR) are automatically identified.
- Electronic bills are sent to the email address or phone number specified by the customer.
- A subscription or recurring payments can be set up.
- Customers can pay with their bank cards or use contactless payment services or a QR code; bills are automatically generated using preset parameters.
Convenient and easy-to-use tools are a key to a successful pharmaceutical business in modern sales channels, particularly when it comes to online payment.
And the VEPAY payment system is a key to fast payments and easy integration of fintech tools into your business.
